Who we are

Crossmedia Group was established in 2008 to satisfy the growing demand for innovative products in the field of the valorization of cultural heritage. Founded in Florence, the company soon started dominating the market as the first Italian producer of digital immersive exhibitions, soon becoming one of the global key players in the conception, production and distribution of innovative multimedia projects and working alongside important artistic foundations and lead international companies.

Over the years, the group has become stronger, acquiring new skills and experience and growing its presence in an increasingly more complex market, reaching five continents in less than ten years. Today, Crossmedia Group designs and produces international immersive projects and multimedia exhibitions of prime cultural appeal and ingenuity.

From 2015, Crossmedia Group has been managing the multimedia exhibition space of the Cattedrale dell’Immagine, in the heart of Florence. Thanks to the artistic value and the unique location of this deconsecrated church, over the years Crossmedia has had the opportunity to launch many of its immersive exhibitions in this exclusive location.

In 2022, Crossmedia Group founded Crossmedia Europe in Brussels, a company carrying out research activities, strategic consulting, economic and commercial development and innovation through the use of the latest immersive and experiential digital technologies – i.e., metaverse – across fields such as culture, art, education, sport, and entertainment.